Events/Workshops

 
  
    

December

Tuesday, December 06, 2016 9:00 AM to 10:30 AM
Topic: Marketing and Sales
Sexier than YouTube: Live Video! Live video (including Facebook Live) is hotter than hot right now! Some people love it. Some can’t abide it. But there’s no denying it’s trending power. Why is that? And how in the world can you use it to promote your business? In this session, we’ll cover: ? What Is It About Live Video that People Like So Much? ? How Not to Look Like a Dork Doing It ? Quick Tips and Best Practices for Going Live ? Bottom Line Ideas: ? How to Use Live Video to Promote Your Business ? How to Use Live Video to Grow Your Email List
Speaker: Lynn Ruby, Ruby Marketing
Wednesday, December 07, 2016 5:00 PM to 8:00 PM
Topic: Financing
Crowdfunding has quickly moved from trendy buzzword to a mainstream fundraising model being used for business and social causes. In less than five years, crowdfunding has attracted more than ten mission contributors pledging close to $5 billion, funding more than 200,000 individual projects. Numbers like these make crowdfunding an attractive option for first-time entrepreneurs and established businesses alike. But what, exactly, does it take to successfully fund a project. This 3-hour seminar will focus on "rewards-based" funding models, review successful crowdfunding campaigns, explore several of the most popular crowdfunding sites and discuss strategies to launching a campaign for your cause or business. A brief discussion of equity crowd funding will be presented.
Fee: $ 40.00
Thursday, December 08, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
One of the keys to getting on Google's page 1 is to create content which is SEO-rich and meets Google's criteria. Your instructor built a Corporate Facebook from 0 to over 9,500 likes in 2 1/2 years and built a blog which garnered over one 100 visits a day from organic (free) searches — converting into sales for the company. Let her show you how to do the same!
Fee: $ 25.00
Friday, December 09, 2016 10:00 AM to 6:00 PM
Topic: Marketing and Sales
Help people in our local area find you by getting your business on Google Search and Maps. Join us for a free workshop to help you get started. People in the Gila Valley are looking for what you offer - and they're looking online. That's why we're teaming up with Google to host a free workshop to help you and your fellow businesses get online and on the map. Join us and invite anyone you think would benefit!
Tuesday, December 13, 2016 9:00 AM to 10:30 PM
Topic: Marketing and Sales
The 7 Best Ways to Grow Your List in 2017 Wednesday, December 13, 2016 9:00 am - 10:30 am GateWay Community College 108 North 40th Street Small Business Development Center, South Building Phoenix, AZ 85034 How much did your list grow in 2016? Happy with those results? If not, join me for this 90 minute session where you will create a list growth strategy for your business in 2017. We will drill down into some advanced list growth tactics, including: ? The 7 ways that are working the best right now to grow your email list. ? The exact language you should be using - in print, in person and on social media - to intrigue your target audience into happily signing up. ? The giveaways and incentives that make your perfect customer enter their email without a second thought. Are PDFs passe? What about video? Does a coupon drive action or not? ? The 3 things you need to avoid at all costs.
Speaker: Lynn Ruby, CEO Ruby Marketing Systems and Authorized Local Expert for Constant Contact
Tuesday, December 13, 2016 9:00 AM to 10:30 AM
Topic: Marketing and Sales
Sexier than YouTube: Live Video! Live video (including Facebook Live) is hotter than hot right now! Some people love it. Some can’t abide it. But there’s no denying it’s trending power. Why is that? And how in the world can you use it to promote your business? In this session, we’ll cover: ? What Is It About Live Video that People Like So Much? ? How Not to Look Like a Dork Doing It ? Quick Tips and Best Practices for Going Live ? Bottom Line Ideas: ? How to Use Live Video to Promote Your Business ? How to Use Live Video to Grow Your Email List
Speaker: Lynn Ruby, Ruby Marketing
Tuesday, December 13, 2016 1:00 PM to 3:00 PM
Topic: Government Contracting
PTAC Presents: Laying the Groundwork Tuesday, December 13, 2016 1:00 pm - 3:00 pm GateWay Community College 108 North 40th Street Small Business Development Center, South Building Phoenix, AZ 85034 Learn the basics of how government contracting work. Very basic introduction to government contracting and the services PTAC offers. We follow a Who, What, Why, When and How format followed by a group discussion. This course is for small business owners who know very little or nothing about government procurement. To register for this event please contact: Nora Plonsky, Arizona PTAC Progam Assistant Nora.plonsky@domail.maricopa.edu or at (623)845-4700.
Speaker: Kate Hoy, AzPTAC Counselor, Maricopa County
Wednesday, December 14, 2016 5:00 PM to 8:00 PM
Topic: Start-up Assistance
This 3-hour class provides a cost effective overview of all aspects of starting a business. From testing your business idea, determining your unique selling position, evaluating the ideal business legal structure, to low cost marketing strategies, this class covers all topics that should be considered in starting a business. In addition, how to identify start-up costs, model cash flow, statements of profit and loss, and the balance will be covered.
Fee: $ 25.00
Thursday, December 15, 2016 2:00 PM to 3:30 PM
Topic: Start-up Assistance
Business 101: How to Start a Small Business Thursday, December 15, 2016 2:00 pm – 3:30 pm FREE Have you been considering starting your own small business but are unsure of where to begin? Don't miss out on this This NO COST seminar that is designed to help entrepreneurs understand what it takes to start a business! You will be provided with information about Startup Fundamentals, Marketing and Business Planning, Financing, Licenses, Business Structures, Regulations and more. Once you have successfully completed this session, you will be better able to decide if your business idea is worth pursuing, and you will be armed with the information necessary to continue onward with your business endeavor!
Speaker: Rand Weiskittel, SBDC Business Analyst
Thursday, December 15, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
Many business people think that Twitter is for the birds and think that this is the social media channel on which someone posts that they had a grilled cheese sandwich for lunch, where they ate said sandwich, from which direction the breeze was blowing, and all manner of relate pseudo-facts. Come learn the secrets of how to successfully increase your followers in no time at all.
Fee: $ 25.00