Events/Workshops

 
  
    

August

Wednesday, August 24, 2016 5:00 PM to 8:00 PM
Topic: Managing a Business
There are three main financial statements that all business owners and managers need to understand: the balance sheet, profit and loss (income statement), and statement of cash flow. Each of these financial tools present different information that can be used in evaluating the health of the business. This information can be used to determine the business's performance as compared to the business's peer group. This 3-hour class will help the business owner make informed decisions in managing the business.
Fee: $ 40.00
Thursday, August 25, 2016 2:00 PM to 3:30 PM
Topic: Start-up Assistance
Have you been considering starting your own small business but are unsure of where to begin? Don't miss out on this This NO COST seminar that is designed to help entrepreneurs understand what it takes to start a business! You will be provided with information about Startup Fundamentals, Marketing and Business Planning, Financing, Licenses, Business Structures, Regulations and more. Once you have successfully completed this session, you will be better able to decide if your business idea is worth pursuing, and you will be armed with the information necessary to continue onward with your business endeavor!
Speaker: Sanjay Dhole, SBDC Business Analyst
Thursday, August 25, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
Your blog is powerful tool you can use to build a community of friends/fans who convert into being your customers. In this 3-hour workshop, you will learn about creating a comprehensive concept for your blog as well as the secrets to creating great content. Come and learn how you can succeed in the blogosphere from someone who has actually done it!
Fee: $ 25.00
Thursday, August 25, 2016 6:00 PM to 8:00 PM
Topic: Start-up Assistance
Taking the Right Steps to Start Your Own Business. So, you want to start a business? SBA recognized 8 reasons why businesses fail in the first two years. Learn how you can combat these causes of failure! Don't miss this free, essential seminar! **This event will take place at the Gila Community College-Payson Campus, Room #403, in Payson, AZ. Contact the SBDC office for further directions at (928) 428-8590.
Speaker: Kevin Peck, Director of EAC Small Business Development Center
Wednesday, August 31, 2016 5:00 PM to 7:00 PM
Topic: Marketing and Sales
In this 2 hour class, students will learn: the structure of a website; how, where and why to buy a domain name or use the hosting site domain; types and levels of hosting available; types of templates available for their site; and what is required to create a website (content, pictures).

September

Thursday, September 01, 2016 4:00 PM to 5:30 PM
Topic: Start-up Assistance
Business 101: How to Start a Small Business Thursday, September 1, 2016 4:00 pm – 5:30 pm Estrella Mountain Community College 3000 N Dysart Road Avondale, AZ 85392 Room: Business Institute located in Estrella Hall Have you been considering starting your own small business but are unsure of where to begin? Don’t miss out on this This NO COST seminar that is designed to help entrepreneurs understand what it takes to start a business! You will be provided with information about Startup Fundamentals, Marketing and Business Planning, Financing, Licenses, Business Structures, Regulations and more. Once you have successfully completed this session, you will be better able to decide if your business idea is worth pursuing, and you will be armed with the information necessary to continue onward with your business endeavor!
Speaker: Mike Pineda, SBDC Business Analyst
Thursday, September 01, 2016 5:00 PM to 8:00 PM
Topic: Marketing and Sales
New to Facebook for your business? Great! Then this class is for you! By the end of the two hours, you will have a working Facebook page for your business. Bring photos, logos, ideas for your first notes.
Fee: $ 25.00
Tuesday, September 06, 2016 9:00 AM to 10:30 AM
Topic: Marketing and Sales
Getting Started with Constant Contact - Part 1 New to Email Marketing? Want to learn how to use Constant Contact? We'll show you! This is a guided demonstration on the tools and features inside Constant Contact’s email marketing system. In this 90 minute session you will learn the basics so you can get going with your own email marketing including: - Setting up your Constant Contact account - Creating an email campaign and editing a template - Branding your emails with your logo, colors and photos - Creating content that people want to receive and read It's a relaxed, friendly educational session — bring your questions! Is this seminar right for you? This 90 minute seminar is suitable for anyone new to Constant Contact or just wants to learn how to use our products. Some general knowledge of email marketing practices and concepts may be helpful. Note: This seminar is a demonstration, not a hands-on workshop. You may bring your laptop to follow along in your own account, but it is not required.
Speaker: Lynn Ruby, Ruby Marketing
Wednesday, September 07, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
This 3-hour workshop is a hands-on workshop. Students will be at a computer creating, with assistance of the instructor, their own 5-page website using Wordpress. Students will then publish their website on their own purchased domain.
Fee: $ 35.00
Thursday, September 08, 2016 2:00 PM to 3:30 PM
Topic: Start-up Assistance
Have you been considering starting your own small business but are unsure of where to begin? Don't miss out on this This NO COST seminar that is designed to help entrepreneurs understand what it takes to start a business! You will be provided with information about Startup Fundamentals, Marketing and Business Planning, Financing, Licenses, Business Structures, Regulations and more. Once you have successfully completed this session, you will be better able to decide if your business idea is worth pursuing, and you will be armed with the information necessary to continue onward with your business endeavor!
Speaker: Jenny Herschaft, SBDC Business Analyst
Tuesday, September 13, 2016 8:30 AM to 12:30 PM
Topic: Cash Flow Management
Profit Mastery – Four Week Series Series: September 13, 15, 27 and 29, 2016 Fee: $295.00 (materials included). Payment must be made at the door with check for $295 made out to "Maricopa SBDC". $50.00 each for additional attendees from the same company. GateWay Community College 108 N 40th Street Small Business Development Center in the South Building Phoenix, AZ 85034 Week One: September 13, 2016 8:30 am – 12:30 pm The program is designed to help owners and managers of small business better understand financial management and increase their chances of success in today's difficult economic times. In this hands-on workshop you’ll cover: *Overcoming common business problems *Understanding your financial position *Making effective pricing decisions *Evaluating cost patterns *Making your business bankable *Avoiding cash crunches
Fee: $ 295.00
Tuesday, September 13, 2016 1:00 PM to 3:00 PM
Topic: Government Contracting
PTAC Presents: Laying the Groundwork Learn the basics of how government contracting work. Very basic introduction to government contracting and the services PTAC offers. We follow a Who, What, Why, When and How format followed by a group discussion. This course is for small business owners who know very little or nothing about government procurement. To register for this event please contact: Nora Plonsky, Arizona PTAC Progam Assistant Nora.plonsky@domail.maricopa.edu or at (623)845-4700.
Speaker: Kate Hoy, AzPTAC Counselor, Maricopa County
Wednesday, September 14, 2016 5:00 PM to 8:00 PM
Topic: Business Accounting and Budget
This class will go through basic cash flows, balance sheets and the financial modeling process.
Fee: $ 25.00
Wednesday, September 14, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
This 3-hour workshop teaches students how to customize and add more functionality to the Wordpress website that was developed in Website Design Part II. Learn about social media integration; adding a contact form; adding a shopping cart; link building; meta tags, google analytics; blogging; and more! Must have a Wordpress website to participate.
Thursday, September 15, 2016 8:30 AM to 12:30 PM
Topic: Cash Flow Management
Profit Mastery – Four Week Series Series: September 13, 15, 27 and 29, 2016 Fee: $295.00 (materials included). Payment must be made at the door with check for $295 made out to "Maricopa SBDC". $50.00 each for additional attendees from the same company. GateWay Community College 108 N 40th Street Small Business Development Center in the South Building Phoenix, AZ 85034 Week Two: September 15, 2016 8:30 am – 12:30 pm The program is designed to help owners and managers of small business better understand financial management and increase their chances of success in today's difficult economic times. In this hands-on workshop you’ll cover: *Overcoming common business problems *Understanding your financial position *Making effective pricing decisions *Evaluating cost patterns *Making your business bankable * Avoiding Cash Crunches
Fee: $ 295.00
Thursday, September 15, 2016 4:00 PM to 5:30 PM
Topic: Start-up Assistance
Business 101: How to Start a Small Business Thursday, September 15, 2016 4:00 pm – 5:30 pm Estrella Mountain Community College 3000 N Dysart Road Avondale, AZ 85392 Room: Business Institute located in Estrella Hall Have you been considering starting your own small business but are unsure of where to begin? Don’t miss out on this This NO COST seminar that is designed to help entrepreneurs understand what it takes to start a business! You will be provided with information about Startup Fundamentals, Marketing and Business Planning, Financing, Licenses, Business Structures, Regulations and more. Once you have successfully completed this session, you will be better able to decide if your business idea is worth pursuing, and you will be armed with the information necessary to continue onward with your business endeavor!
Speaker: Mike Pineda, SBDC Business Analyst
Thursday, September 15, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
There really is a science behind how you improve your Google ranking from your current page to page 1. Google is looking for fresh, shiny new content. Does on-site SEO count for more than off-site SEO? What is an on-site SEO? (It's on your website, whether within the website, or in the on-site blog, or landing pages; it all counts) What is off-site SEO? (SEO in social media channels such as Facebook Twitter, Google Author, and others count towards your new content goal) Learn comprehensive strategies that you can use to help your site rank higher in Google searches...which brings you more customers who convert into more sales.
Fee: $ 25.00
Tuesday, September 20, 2016 9:00 AM to 10:30 AM
Topic: Marketing and Sales
Getting Started with Constant Contact - Part 2 New to Email Marketing? Want to learn how to build your list and understand your reports? We'll show you! This is a guided demonstration on the tools and features inside Constant Contact’s email marketing system. In this 90 minute session you will learn the steps to take after setting up your account and email template (covered in part 1 on September 6), so you can start building your list and nurturing your subscribers through email marketing. We will cover: ? Importing your email list into your Constant Contact database ? Getting new subscribers by adding sign-up boxes to your website and emails ? Creating a powerful customized welcome email ? Tracking and interpreting your results It's a relaxed, friendly educational session — bring your questions! Is this seminar right for you? This 90 minute seminar is suitable for anyone new to Constant Contact or who just wants some help learning how to use our products. Some general knowledge of email marketing practices and concepts may be helpful. Attendance at Part 1 is not a requirement to attend Part 2. Note: This seminar is a demonstration, not a hands-on workshop. You may bring your laptop to follow along in your own account, but it is not required.
Speaker: Lynn Ruby, Ruby Marketing
Tuesday, September 20, 2016 3:00 PM to 5:00 PM
Topic: Government Contracting
Register with Nora Plonsky, Arizona PTAC Program Assistant at nora.plonsky@domail.maricopa.edu or at 623-845-4700. Seating is limited to 25. Are you in a HUBZone? And what does it mean if you are? - Learn about the basics of federal contracting - Learn about HUBZones and if you are eligible - What are next steps to getting certified Noted by census tracks, HUBZones are federally designated areas that are deemed “underutilized” - meaning they face economic challenges or have little economic development. Small businesses in these areas may be able to compete for HUBZones set aside contracts, providing them an avenue for growth and expansion. PTAC will be offering HUBZone related workshops throughout the fall of 2016 geared toward small businesses in HUBZones. Our workshops will help the small business owner in a HUBZone understand the program as well as how to get certified and how to prepare for government contracting. To check if your business is in a HUBZone, click on this SBA link http://map.sba.gov/hubzone/maps/. Be prepared to ask questions, network and learn the basics of how government contracting works as well as what services your Arizona PTAC offers.
Speaker: Presenter: Kate Hoy is a Procurement Specialist for AZPTAC. Kate spent 4 years as a proposal writer and another 4 years working for the Arizona Department of Health Services before joining PTAC in 2015.
Tuesday, September 20, 2016 5:00 PM to 6:30 PM
Topic: Social Media Marketing
In this 1.5 hour class, students will learn: the structure of a website; how, where and why to buy a domain name or use the hosting site domain; types and levels of hosting available; types of templates available for their site; and what is required to create a website (content, pictures).
Fee: $ 25.00
Wednesday, September 21, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
This 3-hour workshop is a hands-on workshop. Students will be at a computer creating, with assistance of the instructor, their own 5-page website using Weebly. Students will then publish their website on their own purchased domain.
Fee: $ 35.00
Wednesday, September 21, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
The following topics will be discussed: * Security: The importance of how and how to's. What to do if hacked; how to thwart hackers; common mistakes that leave a site vulnerable. * HTML: Just a brief overview as CSS is dependent on HTML (or another mark-up language). * CSS (Cascading Style Sheets): Just the basics, including how to add classes, change colors, margins, etc. * PHP: Only the concept and how to spot common issues. * Pluggin and Theme Modification: Basic theme and plugin modifications (all handled through HTML, PHP and CSS).
Fee: $ 35.00
Thursday, September 22, 2016 2:00 PM to 3:30 PM
Topic: Start-up Assistance
Have you been considering starting your own small business but are unsure of where to begin? Don’t miss out on this This NO COST seminar that is designed to help entrepreneurs understand what it takes to start a business! You will be provided with information about Startup Fundamentals, Marketing and Business Planning, Financing, Licenses, Business Structures, Regulations and more. Once you have successfully completed this session, you will be better able to decide if your business idea is worth pursuing, and you will be armed with the information necessary to continue onward with your business endeavor!
Speaker: Sanjay Dhole, SBDC Business Analyst
Thursday, September 22, 2016 5:00 PM to 8:00 PM
Topic: Social Media Marketing
This 3-hour workshop teaches students how to customize and add accessories to website on Weebly that was developed in Website Design Part II. Learn about social media integration; adding a contact form; adding a shopping cart; link building; meta tags, google analytics; blogging; content marketing; and more! Must have website on Weebly to participate.
Fee: $ 35.00