The Incredible Power of Email Marketing Think email marketing is dead? And social media now the holy grail? Think again! In spite of the rise of social media, email marketing still has a higher ROI and is more important than ever to your business success. This session reveals simple and effective email marketing best practices for small businesses wanting to grow their bottom line in a very cost effective way. What you'll learn: Why use email marketing? Isn't it dead? How email and social media must work together to drive sales What you're doing wrong The science of doing it right Subject line best practices, when to send your newsletter, and more tips What to write about A super easy way to start doing it right Who should attend? Small business owners, nonprofits and those in charge of marketing. Geared for novices, beginners and those who are doubtful about email marketing.
Speaker(s): Lynn Ruby, CEO Ruby Marketing Systems and Authorized Local Expert for Constant Contact Lynn Ruby is a down-to-earth, plain talking and unemployable entrepreneur dedicated to helping business owners implement the best of marketing techniques while throwing out the rest. She believes if entrepreneurs would focus on perfecting and systematizing the right marketing strategies, they could make more money and experience less frustration instead of suffering in overwhelm and “just getting by” mode.
Fee: No Cost
