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Marketing Your Business – Session 2

Wed 10:00 AM to 11:00 AM
Topic: Marketing and Sales

Begin creating a marketing plan following a simple 5-step process that links to your organization’s bottom line and overall goals. By the end of this session, you will have started a marketing plan that ties to your organization’s overall business goals. You will list desired outcomes, set measurable goals, identify external environmental changes that may impact your plan, start a SWOT, and list at least one key strategy to implement in the next 3 months. Handouts and worksheets will be provided. Topics include: 5-Step Marketing Plan External Environmental Scan SWOT Strategies and Actions

Speaker(s): Jeri Denniston, Business Analyst, Maricopa SBDC

Fee: No Cost