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The Pivot 2021

Tue 9:00 AM to 10:30 AM

This event has been canceled

Facilitated by Cochise College SBDC
Topic: Marketing and Sales

FOR LOCAL CONSUMERS... We all have our favorite small businesses that we love to go to. Maybe it's the restaurant with the best enchiladas, the cafe where they know exactly how you take your coffee, or your local clothing, toy or home decor store. Here's what you can do to support these businesses: GO OUT AND SHOP: Make sure to support the businesses in your neighborhood on Nov 28th. SHARE YOUR SUPPORT: Show your love for your favorite small businesses on social networks using #ShopSmall to get friends and family to participate. JOIN IN: Visit to get more ideas on what you can do for the day. Let's all join together this November 28th and Shop Small® to make a positive impact on our communities! Please join the Cochise College SBDC on Tuesday, 12/15/20, from 9am-10:30am for a free webinar. Our speakers: Mark Schmitt: Director of the Cochise College SBDC will discuss shifts in consumer spending. Which ones are permanent and which ones were temporary? What can we do to take advantage of these changes in our business to remain effective and offer some services to compete more effectively in 2021. Chanse Frenette: Business Analyst for the Cochise College SBDC will outline steps that business owners should take immediately to survive COVID's Next Phase. He will then touch on the importance of social media and email to reach customers. Scrutinizing every cost. Concentrating on the best profit opportunities. Bob Mucci: Business Analyst for the Arizona Procurement Technical Center (PTAC) will discuss pivoting your business for government contracting. Topics include getting registered, looking for subcontracting opportunities, knowing your market, knowing if the government is looking for what you do or sell and registering with PTAC.

Speaker(s): Mark Schmitt: Cochise College SBDC Director Chanse Frenette: Cochise College SBDC Business Analyst Bob Mucci: PTAC Business Analyst

Co-Sponsor(s): Cochise College

Zoom link for this webinar will be sent out the Friday before the webinar.

Fee: No Cost